Of course I am being incredibly sar-car-stic here and perhaps a bit of a food snob but whenever I reflect upon what is available on my local high street, my heart does sink a tad at the creeping diaspora of corporate beige that is starting to envelop Hornchurch. Whilst I don't expect the suburban town I live in to be a mecca of fine dining, I can't help but get narked at the fact that the main eateries in the area are the same ubiquitous chains that run up and down the land. Having peeked under the bonnet today, I am particularly narked to discover that there are just a handful of people who run the show but who don't make it plainly obvious on their company websites. You see, all of the aforementioned restaurants are linked* in some way or another via affiliations or partnerships or under the umbrella of private equity. To be honest I feel quite daft and naive at this realisation because in essence they are all the same type of restaurant, peddling the same generic menus and using the same ingredients, they are just operating behind a different frontage or brand. But what is the deal behind this vague approach I wonder? What are these companies trying to hide? Furthermore I wonder how many of us know that we've been monopolised or do we even care as we're herded into these places clutching coupons and voucher codes? The argument or discussion I've got running through my head is half baked but the more I think about it, the more I think that it's a crying shame, this proliferation of plastic restaurants in the neighbourhood. Especially when there are smaller, local, family run establishments that offer so much more in terms of food, atmosphere and service. Places like the Turkish Mangal in Hornchurch which is a simple, sparce yet friendly and warm restaurant that serves up wonderful and reasonably priced Turkish food from a impressive looking barbecue grill. Great stuff. I went there on Saturday night and tried their iskender for the first time. Tender pieces of lamb covered with a spicy tomato sauce and served on a bed of torn bread mixed with yoghurt, it was delicious. I was also stuffed, full up to the brim but sadly the same could not be said of the restaurant. However, all around Prezzo, Zizzi, Ask, Wildwood and especially Nandos, well they were packed.
And now I am confused.
This was supposed to be a restaurant review.....
(*I should add that Josh from Cooking The Books pointed this out to me)
No comments:
Post a Comment